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Vinay Deo articles

Vinay Deo
Vinay Deo
Principal Product Manager
Photo of a young woman smiling at a laptop while reading a marketing email with personalized content.
Published 
4 min read

Engage customers using highly personalized content—easily, efficiently, and at scale 

Your customers’ email inboxes are like a firehose that never stops. How do you make sure they’ll notice your communications in the flood? With personalized content tailored just for them. Generic, boilerplate emails make customers feel like they’re just another number. Personalized experiences make your customers feel heard and understood.