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Jose Luis Ortiz articles

Jose Luis Ortiz
Jose Luis Ortiz
Head of Sales & Industry, US Retail & Consumer Goods, Microsoft
Published 
3 min read

Opportunities to optimize retail operations with AI 

Today’s retailers are navigating an increasingly complex landscape where consumers have high expectations for a personalized shopping experience but are spending less overall. This unique scenario encourages retailers to innovate with AI, driving agility and efficiency across marketing, finance, and inventory management.
Published 
3 min read

Modern resourcing to empower retail associates 

Retail has always been a people business, and face-to-face interactions between customers and employees take center stage. Right now, in-store shopping is coming back strong, but retail businesses are facing a historically tight labor market. This challenge is inspiring retailers to reimagine the shopping experience by elevating customer service while supporting frontline workers.